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Why Choose Us? (Technical)

So you may have checked out many of our pages and posts here at Calgary SEO Specialists and you may have read about our services, and you may have checked out our current price structure(s). So you may be asking yourself;

“Why should I use your service, and not some other SEO company?”

Excellent question.

Biggest Reason For Choosing Us – “Technical Recipe”

The first, and most important reason why choosing CSEOS over other SEO companies is because of our “technical recipe“.

We are going to delve into the technical aspects a little bit here, and if you are familiar with Apache database structure(s), CMS platforms, and the PHP language, then it will make perfect sense – if not, I provide the “English” version below.

Over the last 8 years (06:04:42, 2012-02-15) we have been on a quest to create web sites that can beat their respective competition over the test of time.

This has resulted in many 16-18 hour days of writing code, testing modules, plugins, databases, and CMS platforms (including Drupal, WordPress, etc.). Much of this work was trial and error and it takes a period of six months (at least) to test any idea to see if the idea is successful with Google, Bing,Yahoo!, etc.

The outcome of this exhaustive work and experimentation has been worth the time that went into it. At this point we can be certain to out rank the vast majority of respective online competitors in any vertical we choose to compete in. The competitors we were grappling against were massive online entities that compete in the United States, where the highest levels of competition exist. We still succeeded far beyond our initial expectations.

This is the end result of what we had to do in order to make the above a reality (in brief);

  • custom WordPress CMS
  • custom plugins (CMS modules)
  • custom CMS themes
  • custom database configurations
  • specific content traits
  • and much, much more….

Now All Of The Above in English

In short, and in English, we have a fully customized “setup” that our competitors don’t have and never will have. We protect our technical recipe in a myraid of ways, which are also trade secrets.

Layman Approach to Search Engine Optimization

We are always being questioned about “how to rank a site inGoogle”, and there are some aspects of our domain builds that are there for all to see. All of our domains have a “seemingly typical approach” to their structure – content posted on a WordPress CMS, seemingly standard WordPress themes, and seemingly standard navigational structure (linking).

We see competitors every year trying to duplicate our external structure, and they do get some positive results, but they never manage to out rank our sites in the major search engines over the long term. Some try to cheat by bombarding their sites with nefarious inbound links and large amounts of content publishing, but soon enough they are knocked down the rankings when Google’s bots (non-human visitors) notice what they are up to.

Fortunately, there is no amount of reverse engineering our competitors can carry out to absolutely duplicate our technical recipe.

So this is the reason our existing customers are very happy with our service, and why we have never lost a customer.

Sincerely,

Brent Truitt
CEO (cofounder)
Calgary SEO Specialists